Privacy Policy - Paul Smith Rose

At Paul Smith Rose®, we respect the privacy of our users and recognize the importance of protecting the personal information collected through our website and online services. This privacy policy describes how we collect, use, and share information about you when you visit or make a purchase from paul-smith-rose.co.uk (the “Site”).

Information We Collect

We only collect information about you if we have a reason to do so – for example, to provide our Services, to communicate with you, or to make our Site and Services better.

Account Information: If you create an account on our Site, we collect your name, email address, phone number, login credentials and any other information you provide. You have the option of providing us with additional information such as your birthday and gender to create a personalized experience.

Order Information: We collect information about the products you purchase from us, along with associated payment and shipping details. This allows us to process and ship your orders.

Communications: If you contact us directly, we may receive additional information about you. For example, when you contact our customer support team, we collect your name, email address, phone number, the contents of your request, and other information that helps us resolve your issue.

Analytics Information: We use third-party analytics tools like Google Analytics to collect non-identifying information about Site visits. This includes referral information, devices used, browser information, IP addresses, pages viewed, and other data. We use this to understand user behavior and improve the Site experience.

Cookies and Tracking Technologies: We utilize cookies and similar tracking technologies to collect analytics information, enable features on our Site, store preferences, and improve user experience.

Social Media: If you interact with our Site through social media features like Facebook community posts, we may access information about you through your social media profile.

How We Use Information

We only use your personal information for purposes that are described in this policy, have been authorized by you, or are permitted by law. For example, we may use personal information to:

Process orders and manage your account
Respond to customer service inquiries
Analyze use of our Site and improve user experience
Send marketing communications like product updates and special offers
Prevent fraud, abuse and illegal activity
Comply with legal obligations

Marketing Communication: If you agree to receive marketing communications, we will use your personal information to send emails about new products, special offers, and other content we believe you may find interesting. You can opt-out of marketing communications at any time through your account settings or the unsubscribe link in each email.

Aggregated Data: We may aggregate and anonymize personal information to analyze Site usage patterns and improve the Site experience. Aggregated data does not identify you personally.

Service Providers: We work with service providers to provide services related to our Site. They only access and use your information as necessary to perform those services for us. They are contractually required to maintain confidentiality and security.

How We Share Information

We do not sell or rent your personal information to third parties for marketing. We only share it in the following circumstances:

With service providers to enable them to perform business functions for us;
To comply with legal obligations and enforce our legal rights;
To prevent harm and protect personal safety;
With your consent to share information with third parties;
In connection with a merger, asset sale, or other business transfer where information is transferred to the new entity.

Financial Information like credit card numbers is only shared with payment processors to authorize and complete transactions. All payment data is encrypted during transmission using industry-standard SSL connections.

We remain responsible for personal information we share with service providers and will take reasonable steps to ensure it is handled properly.

Security of Your Information

We take all reasonable steps to protect your personal information using industry-standard security methods like encryption, firewalls, and SSL connections. However, no website or service can be 100% secure. We cannot guarantee absolute security in the event of a criminal cyberattack or negligence.

If we ever experience a security breach that exposes your personal information, we will promptly notify you as required by law. We will explain the steps taken to contain the breach and actions you can take to better protect yourself.

Your Rights Over Personal Information

You have the following rights with respect to personal information we hold about you:

Access – You can request access to the personal information we hold about you. This includes confirmation of whether we are processing your information and details about that processing.
Correction – You can have inaccurate or incomplete information corrected and updated.
Deletion – You can request we delete personal information when it is no longer necessary or there is no longer a lawful basis for processing.
Restriction – You can ask us to restrict the processing of your personal information in some circumstances. For example, if you believe information is inaccurate and you have asked for correction.
Objection – You can object to our processing based on legitimate business interests or direct marketing purposes.
Portability – You can request a machine-readable copy of certain information you provided to us so it can be used for your own purposes.
Complaint – You can file a complaint about our personal information handling practices with us or the relevant supervisory authority.

To make a request regarding your personal information please email us at [email protected] or write to:

Paul Smith Rose Privacy Team
123 Main Street
London, UK W1A 2BG

We will respond to requests as soon as possible and within the timeframe required by law. We may need to verify identity before complying with certain requests.

Retention of Personal Information

We store personal information as long as legally necessary to fulfill the purposes we collected it for. This may be to satisfy legal requirements, resolve disputes, or enforce our agreements.

Where there is no legal requirement we retain information only as long as needed to fulfill the original purpose for collection. For example, we keep purchase transaction data to comply with tax and accounting rules. When personal information is no longer needed we securely delete or anonymize it.

Cookies and Tracking Technologies

The Paul Smith Rose website uses cookies and similar technologies. These allow us to distinguish you from other users, improve your browsing experience, and analyze how our Site is used. The cookies we utilize remain on your device only while your browser is open.

Strictly Necessary Cookies are essential for the Site to function properly. They allow you to navigate and use features. Without these cookies the services you request, like shopping carts and e-billing, cannot be provided.

Performance Cookies collect information about how you use our Site, like which pages you visit most. These cookies don’t collect personally identifiable information. The information collected is anonymous. We use performance cookies to understand how our visitors use the Site so we can improve it.

Functionality Cookies allow us to remember the choices you make on our Site. This includes your username, language preference, location, or other customizable Site features. The information collected this way is anonymous.

Targeting or Advertising Cookies are used to display ads relevant to your interests on our Site. They are also used to limit the number of times you see an ad and evaluate ad effectiveness. This information is anonymous and derived from your previous browsing activity.

You can control the use of cookies through your browser settings and other tools. The online Help function within your browser will tell you how to limit or restrict cookies. You can choose to disable some or all cookies, but restricting cookies may impact your experience on the Site.

We partner with third parties who deploy cookies on our Site to collect the same types of information when you visit our Site or third party sites. This allows us to improve your overall online experience. You can opt-out of targeted advertising cookies used by third party services like Google and Facebook through the Network Advertising Initiative opt-out page.

Third Party Links

Our Site contains links enabling you to visit third party websites. If you click a third party link, you will be directed to that site. We do not control these third party sites or their privacy practices. You should review privacy policies on all third party sites before providing personal information.

Children’s Privacy

Our Site is not designed for or intentionally targeted to children under 16. We do not intentionally collect information about anyone under 16 years of age. If we obtain actual knowledge that we have collected personal information about a child under 16 we will promptly delete it, unless we have a legal obligation to keep it. Contact us if you believe we have mistakenly collected information about a minor.

California Privacy Rights

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA) including:

Access to or deletion of personal information we collect or process about you;
Opt-out of sale or sharing of your personal information;
Non-discrimination for exercising CCPA rights.

To exercise these rights please email [email protected] or write to us at the address above. You will need to provide verification of identity to process certain requests.

An authorized agent may submit requests on your behalf by providing signed permission confirming they have authority to make requests for you.

We do not sell personal information nor do we have actual knowledge of selling personal information of minors under 16.

International Data Transfers

We are a UK-based business. Your personal information may be transferred outside the UK if we utilize service providers based in other jurisdictions. We will protect your data as described in this policy when it leaves the UK.

Certain countries outside the UK have been approved by the UK government as providing adequate data protection. For transfers to the US, our providers are certified under the EU-US and Swiss-US Privacy Shield programs. These programs require compliance with robust data protection requirements.

For transfers to other countries there must be legally-approved safeguards in place. Our standard practice is to use EU Model Clauses for transfers outside the UK.

Policy Updates

We may occasionally update this privacy policy as business needs and privacy regulations evolve. If we propose material changes, we will notify you prominently on our Site. Non-material changes will be immediately effective when published on our Site.

Contact Us

If you have any questions about our privacy practices or use of your personal information, please email us at [email protected] or write to: